{"id":1459,"date":"2025-08-21T00:58:45","date_gmt":"2025-08-21T04:58:45","guid":{"rendered":"https:\/\/staging.abxstack.com\/?page_id=1459"},"modified":"2026-02-07T13:27:11","modified_gmt":"2026-02-07T18:27:11","slug":"about-abx-stack","status":"publish","type":"page","link":"https:\/\/staging.abxstack.com\/fr\/about-abx-stack\/","title":{"rendered":"\u00c0 propos d'ABX Stack"},"content":{"rendered":"\n
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Nobody closed a deal off an MQL dashboard since 2015<\/h3>\n\n\n\n

ABX Stack is an independent consulting practice that helps B2B companies stop chasing volume and start acting on real buyer signals.<\/p>\n\n\n\n

We don\u2019t run your ads, build your nurture tracks, or promise magic dashboards. What we do is both straightforward and complex: we help you identify where revenue is leaking, focus on the right accounts, and align sales and marketing around a signal-driven go-to-market strategy.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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Who we help?<\/p>\n\n\n\n

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  • B2B SaaS and enterprise<\/strong> companies that are drowning in MQLs but starving for pipeline.<\/li>\n\n\n\n
  • Teams where sales ignores 70%<\/strong> or more of the \u201cqualified\u201d accounts marketing sends over.<\/li>\n\n\n\n
  • Leaders who know their GTM is broken<\/strong> but don\u2019t want another shiny tool as the answer.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
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    How we work<\/p>\n\n\n\n

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    We guide you through four steps\u2014each one practical, transparent, and designed to fit the reality of your organization:<\/p>\n\n\n\n

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    • Insights & Discovery<\/strong> \u2013 listening to sales calls, mapping your revenue architecture, spotting where deals fly or die.<\/li>\n\n\n\n
    • Signal-Driven Segmentation<\/strong> \u2013 building account lists that are ethical and practical: if you wouldn\u2019t bet commission on them, they don\u2019t make the list.<\/li>\n\n\n\n
    • ABM Strategy & Metrics<\/strong> \u2013 giving your team the playbook and measurement framework to execute without wasting cycles.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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      Why it works<\/p>\n\n\n\n

      We focus on quality over quantity<\/strong>.<\/p>\n\n\n\n

      In our programs, transitioning from firmographic guesswork to signal-based targeting increased conversion rates from 2.5% to 18%. <\/strong><\/p>\n\n\n\n

      The difference wasn\u2019t more leads. It was better signals, less noise<\/strong>, and tighter sales alignment.<\/p>\n<\/div><\/div>\n\n\n\n

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      Who\u2019s behind ABX Stack<\/h2>\n\n\n\n

      ABX Stack is led by Amanda Heredia<\/strong>, a revenue marketer with over a decade of experience in B2B SaaS. After running global ABM and demand generation programs, she kept seeing the same broken pattern<\/strong>: bloated MQL dashboards, wasted budget, and sales teams ignoring more than 70% of what marketing handed over to them.<\/p>\n\n\n\n

      She built ABX Stack to fix that gap<\/strong>\u2014bringing the discipline of enterprise-level ABM to companies that want focus without agency bloat. <\/p>\n\n\n\n

      The goal: strip out noise, act on signals, and make marketing useful to sales.<\/p>\n<\/div><\/div>\n\n\n\n

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      Want to know more?<\/p>\n\n\n\n

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      Book a 30\u2011minute working session. We\u2019ll review your current pipeline, pick one segment, and outline a pilot you can start immediately.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n\n

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